(from Manteblog, freely translated and adapted)
An anonymous entrepreneur recently said:
The Company must negotiate with the unions. The Company must talk to the Tax Authorities. The Company must listen to employees. Now it must also engage in "conversations" with the market. How about spending my time to find customers and do business?
As those who know me are aware of, I'm a big fan of Enterprise 2.0 business models, Corporate Social Responsibility, etc but never forget all of these smart ideas are a better way to do business (and more), never a goal in themselves.
Linking social responsibility, business agility, etc. to business results - that's what it's all about.
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